
Salsify
Founded Year
2012Stage
Secondary Market | AliveTotal Raised
$452.6MMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-20 points in the past 30 days
About Salsify
Salsify operates in product experience management (PXM) within the digital marketing sector. It provides a platform that centralizes product information and automates content syndication. It serves brand manufacturers, distributors, and retailers. It was founded in 2012 and is based in Boston, Massachusetts.
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Salsify's Product Videos


ESPs containing Salsify
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The e-commerce advertising platforms market provides software solutions for managing and optimizing advertising campaigns on e-commerce marketplaces like Amazon, Walmart, and other retail sites. These platforms offer tools for campaign creation, bid management, keyword optimization, and performance analytics specifically tailored for marketplace advertising. Companies in this market serve brands, …
Salsify named as Leader among 8 other companies, including Skai, CommerceIQ, and Profitero.
Salsify's Products & Differentiators
SupplierXM
SupplierXM allows retailers to align supplier product data collection and business processes to deliver great customer experiences. With SupplierXM, retailers’ teams can collaborate with thousands of suppliers to collect high-quality product data for different business needs and channels. All in a single and centralized platform. It empowers retailer to take 3 critical actions that are necessary to build winning Omnichannel shopping experiences: Collect the right data in an era where attributes and requirements keep constantly changing Collect data from all suppliers no matter their size, industry, country… Collect data for the right internal need, as not all data should be available at the same time and is needed by the same teams
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Research containing Salsify
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Salsify in 3 CB Insights research briefs, most recently on Aug 4, 2023.

Aug 4, 2023
The data transformation & access market mapExpert Collections containing Salsify
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Salsify is included in 8 Expert Collections, including E-Commerce.
E-Commerce
11,558 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Unicorns- Billion Dollar Startups
1,276 items
Market Research & Consumer Insights
734 items
This collection is comprised of companies using tech to better identify emerging trends and improve product development. It also includes companies helping brands and retailers conduct market research to learn about target shoppers, like their preferences, habits, and behaviors.
Conference Exhibitors
5,302 items
Digital Content & Synthetic Media
1,771 items
The Digital Content collection includes companies that use technology to create, manage, and distribute digital content under all forms, including images, videos, audio, and text, among others.
Retail Media Networks
324 items
Tech companies helping retailers build and operate retail media networks. Includes solutions like demand-side platforms, AI-generated content, digital shelf displays, and more.
Latest Salsify News
Jul 2, 2025
ankita barure Product information is the foundation of e-commerce anddigital consumer interactions. Every good sold online must provide enoughinformation to offer customers trust in their purchase without ever seeing ortouching the real object. The material contains product descriptions, technicalspecifications, videos, and 360º photos. To make this information freely accessible, it needs to bestored and managed in a central location where teams, especially those withglobal operations, can access it. Product data must be accurate, useful, andmeet the growing demand to sell more items across various platforms, making product information management (PIM ) one of the most complex tasks foronline merchants today. Here’s a deep dive into what PIM is, top PIM vendors, andhow to choose the correct platform so you can get from investing in a PIMsystem. What is ProductInformation Management? QKS Group defines Product Information Management(PIM) as a solution that centralizes the product information into a singlesource and helps manage, store, optimize, and publish thatinformation across sales, marketing, and eCommerce channels, for digitalcommerce. PIM collects data from various digital sources with the support ofdata tools, helping organizations improve product experience, cost efficiency,product data quality, and reach in the market. The solution is integrated witheCommerce platforms, customer relationship management (CRM) systems, andenterprise resource management (ERP) software across all digital and physicaltouchpoints to enhance data accuracy and quality. Akeneo Akeneo is a Product Information Management (PIM) companythat focuses on creating and delivering exceptional product experiences acrossvarious user interfaces. Its Product Cloud service is a key tool supporting itsoperations, powered by artificial intelligence and designed to helporganizations grow, reduce time-to-market, and give businesses a competitiveedge. Companies using the Product Cloud report improvements in the customerjourney from product discovery to purchase, leading to increased revenue, fewerproduct returns, faster time-to-market, and higher team productivity. Informatica Informatica is an Enterprise Cloud Data Managementorganization that strives to help businesses maximize the use of their mostvaluable assets. The Informatica Intelligent Data Management Cloud (IDMC) is anew type of software that uses AI to manage data across several cloud andhybrid platforms. This invention provides current, enhanced business tactics bydemocratizing data. With a global presence, the organization is committed tofostering digital transformation fueled by data. Plytix Plytix is a productinformation management software vendor. Plytix enables brands, producers,and distributors to concentrate their product information in a singlecollaborative database. Having a single source of truth for product informationenables businesses to enhance the integrity of their product data across saleschannels while also allowing teams to collaborate seamlessly to bring theirgoods to market. Salsify Salsify helps thousands of brand producers, distributors,and retailers across more than 140 countries to collaborate and succeed on thedigital shelf. The company's Product Experience Management (PXM) platformassists businesses in consolidating all their product material, connecting tothe commerce ecosystem, and automating business processes to deliver the bestproduct experiences across all selling channels. Syndigo Syndigo drives contemporary commerce by allowing for thecontinuous flow of data and information throughout the entire commerceecosystem. With data management, syndication, and analytics, as well as thelargest two-sided content distribution network, we provide reliable informationthat enhances decision-making and accelerates sales on every shelf. Selecting the ideal PIM software depends on several factors,including the complexity of your products, the size of your team, and yourexisting software infrastructure. Evaluating options based on integrationcapabilities, ease of use, and alignment with business processes is crucial formaking an informed decision. Market intelligence reports, such as those from QKS Group,are invaluable resources for organizations looking to grow and choose the bestProduct information management platform. These reports provide comprehensivemarket insights, including trends, competitive analysis, and vendorevaluations. The Product Information Management Market Share, 2023, Worldwideand Market Forecast: Product Information Management, 2024-2028, Worldwidereports offer critical data on market dynamics, helping businesses understandcurrent standings and future projections in the PIM landscape. Utilizing thesereports, companies can make informed decisions, align their strategies withmarket trends, and select the most suitable PIM solution to drive innovationand efficiency in their product development processes. Conclusion Choosing the finest Product Information Management (PIM) software is more than just a decision; it's a journey to discover yourcompany's full potential. It's like finding the ideal key for a treasure box. As previously discussed, each product information managementsoftware has advantages and disadvantages. This suggests that aone-size-fits-all solution will not be effective in this situation. You shouldbase your selection on the specific demands and requirements of yourorganization. So, carefully select the proper key for your business, thePIM software that opens up all possibilities for success. Your prize awaits! Do you need additional clarification? - We are here toassist! Schedule a free one-on-one conversation with our PIM specialist todiscuss your questions. Let's start your journey toward improved productmanagement together 0 Anaya sen 2021-05-15 COVID-19 Impact Analysis on Product Information Management Market report published by Value Market Research provides a detailed market analysis comprising market size, share, value, growth and trends for the period 2019-2027. The report encompasses data regarding market share and recent developments by key players. Moreover, this market report also covers regional and country markets in detail.The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Product Information Management include SAP, IBM, Oracle, Informatica, Pimcore, Akeneo, Winshuttle, Inriver, Salsify, Stibo Systems, Aprimo, Contentserv, Riversand, Mobius, Perfion, Pimcore, Profisee, Vinculum, Censhare, Pimworks, Vimedici, Truecommerce, Magnitude Software, Plytix, and Syndigo.. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.Get more information on "Global Product Information Management Research Report" by requesting FREE Sample Copy at https://www.valuemarketresearch.com/contact/product-information-management-market/download-sampleMarket SegmentationThe broad Product Information Management has been sub-grouped into the Enterprise Size, End-User Industry and Region. The report studies these subsets with respect to the geographical segmentation. 0 Aryane 2025-01-16 The Enigmatic Allure of Adeena Perfume: A Journey Through Fragrance and TraditionPerfumes have long been a symbol of luxury, personality, and tradition. Among the vast array of scents available, Adeena Perfume stands out as a beacon of elegance and sophistication. Key Ingredients of Adeena PerfumeOne of the standout features of Adeena Perfume is its use of agarwood, also known as oud. ConclusionAdeena Perfume stands as a testament to the enduring allure of finely crafted fragrances. As it holds its own among established names like Ajmal Perfumes Dubai, Adeena Perfume continues to captivate the hearts of fragrance lovers worldwide. 0 Pooja Khodke 2024-01-03 The global Product Information Management Software (Pim) Market is estimated to be valued at US$ 15. Segment Analysis The global product information management software market is dominated by cloud-based software segment. Regional analysis: North America region currently dominates the global PIM software market. Growth in Europe region is majorly driven by government initiatives for adoption of advanced product data management systems in industries such as manufacturing and retail. partnered with Pimcore to strengthen its product data management capabilities. 0 Ai Writer For Schools 2024-04-01 Unlocking EfficiencyWelcome to this expert guide on unlocking efficiency with AI Writer for schools. This guide will explore how AI Writer can revolutionize writing tasks in schools, saving time and enhancing productivity. Benefits of AI Writer for SchoolsImplementing AI Writer in schools can have numerous advantages. Implementation of AI Writer in SchoolsIntroducing AI Writer into the school system requires careful planning and consideration. When implemented thoughtfully and carefully, AI Writer can become an invaluable resource in the modern classroom. 0 Aniqa Sheikh 2022-10-06 The global Product Information Management Market is highly fragmented due to the presence of various large numbers of players which forms a competitive environment. Get more information on “Global Product Information Management Research Report” by requesting FREE Sample Copy at https://www. com/contact/product-information-management-market/download-sample Market SegmentationThe broad Product Information Management has been sub-grouped into the Enterprise Size, End-User Industry and Region. Table Of ContentPrefaceExecutive SummaryMining Automation – Industry AnalysisValue Chain AnalysisImpact Analysis Of Covid-19 OutbreakGlobal Product Information Management Analysis By Enterprise SizeGlobal Product Information Management Analysis By End-User IndustryGlobal Product Information Management Analysis By RegionGlobal Product Information Management Analysis By GeographyCompetitive Landscape Of The Product Information Management CompaniesCompany Profiles Of Product Information Management IndustryPurchase Complete Global Product Information Management Research Report at https://www. com/contact/product-information-management-market/buy-nowAbout Us:Value Market Research was established with the vision to ease decision making and empower the strategists by providing them with holistic market information. 0 Aishwarya Bhasme 2023-12-01 com/request-sample/54344 Product Information Management Market Scope The report focuses on the key factors that are driving and restraining the growth of the Product Information Management market, as well as the competitive landscape and future prospects. com/market-report/global-product-information-management-market/54344/ Product Information Management Market Regional AnalysisThe global Product Information Management Market's growth trend is examined in depth throughout the report. What are the major challenges that the Product Information Management Market could face in the future? What growth strategies are the players considering to increase their presence in Product Information Management Market? Which region held the largest Product Information Management market share in 2022? 0 0 Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered. Brian T 2019-09-23 Many businesses, especially smaller businesses, consider outsourced data entry services to be an investment they don’t really need to make. While it’s true that the data entry of a smaller business might be easier to manage in-house, mistakes are still likely – mistakes which can prove costly and time-consuming to rectify. Data entry is a skilled task and requires a certain set of abilities in order to do it effectively. This experience automatically minimises the risk of the most common data entry errors and mistakes. Remember also that a professional data entry company will hold themselves to higher standards than most businesses do when data entry is managed in-house. You’re paying your hard-earned money to ensure that silly and common little mistakes don’t happen when it comes to your data entry. 0 Ordazzle 2024-09-25 What is a Product Information Management System? A Product Information Management System (PIM) is a centralized platform used by businesses to manage, store, and distribute product information across multiple sales and marketing channels. A product information management system ensures that all product data is accurate and consistent, which helps reduce cart abandonment and boosts client conversion rates. A product information management system simplifies this by centralizing all product data, ensuring that the same information is presented uniformly across all channels. ConclusionThe role of a Product Information Management System in client conversion cannot be overstated. 0 James Henry 2022-08-02 It enables effortless product information sharing and product knowledge training across the organization. Easy access, consistent product data, and better management are why you want to invest in a PIM system. What is Product Information Management? Plus, cloud PIM is not fully customizable, unlike on-premise PIM. Cons of Cloud PIMClearly, cloud PIM has several benefits over on-premise PIM. 0 Pank C 2020-02-17 According to a new market research report "Product Information Management Market by Component (Solutions and Services), Deployment Type, Organization Size, Industry Vertical (Consumer Goods and Retail, Manufacturing, and Transportation and Logistics), and Region - Global Forecast to 2024", published by MarketsandMarkets™, the global PIM market size is expected to grow from USD 7.0 billion in 2019 to USD 11.4 billion by 2024, at a CAGR of 10.2% during the forecast period.Key factors driving the PIM market include the growing need to gain real-time visibility into data to reduce Time to Market (TTM) and growing need for eliminating data inconsistencies across multiple data silos.Browse and in-depth TOC on “Product Information Management Market” 114 - Tables26 - Figures 162 - Pages Ask for PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=661489Large enterprises segment to hold a larger market size during the forecast periodThe adoption of PIM solutions is high among large enterprises, due to distributed systems, extensive product portfolio, and economies of scale. Data inconsistencies and poor data syndication may lead to the loss of customers. These factors are responsible for the high adoption of PIM solutions among large enterprises.Media and entertainment industry vertical to grow at the highest CAGR during the forecast periodThe growing need for high-performance technologies to improve synchronization and publication of information about product attributes, such as media clips, sound recording, images, and text files, is responsible for the highest CAGR of the media and entertainment segment. PIM solutions can manage both digital as well as non-digital information for better syndication to improve overall customer experience and customer satisfaction which is highly beneficial for enterprises across the media and entertainment industry vertical.Speak to Our Expert Analyst @ https://www.marketsandmarkets.com/speaktoanalystNew.asp?id=661489North America to account for the highest market share during the forecast periodNorth America has always been at the forefront of adopting advanced technologies and has depicted a high adoption of data management technologies. With this, many companies in North America are increasingly adopting PIM solutions to achieve better collection, cleansing, and enrichment of product content for quickly informing customers and suppliers about new products and product changes. The direct presence of many major PIM vendors in North America has further added to the high adoption of PIM solutions in North America.The global Product Information Management Market comprises major solution providers, such as IBM (US), SAP (Germany), Oracle (US), Informatica (US), Stibo Systems (Denmark), EnterWorks (US), Akeneo (France), Riversand (US), Contentserv (Switzerland), inRiver (Sweden), Magnitude Software (US), Salsify (US), Plytix (Denmark), Pimcore (Austria), Mobius (India), Catsy (US), Perfion (Denmark), Profisee (US), censhare (Germany), and Vinculum (India). 0 Ben Wood 2022-06-22 While PXM typically includes digital asset management (DAM) features, PIM solutions integrate with DAM tools to improve product data. No matter how many SKUs you have or channels you sell through, these feed management systems can help you better manage that information and stay organised. Read More:https://ext-6049742. com/2951. html 0 gogo 2022-11-30 “According to the research report, the global product information management (PIM) market was valued at USD 10. The report contains an in-depth overview describing the product/industry scope market trends that are influencing the growth of the Product Information Management Market. This report also provides the major market players information with their business plans, sales, revenue, and investments operating the Product Information Management Market. Ask Us for Available Discount on Product Information Management Market @ https://www. Browse Additional Details on Product Information Management Market @ https://www. 0 Jacob Hodgson 2020-12-17 According to a research report "Product Information Management Market by Component (Solutions and Services), Deployment Type, Organization Size, Industry Vertical (Consumer Goods and Retail, Manufacturing, and Transportation and Logistics), and Region - Global Forecast to 2024", published by MarketsandMarkets, the global PIM market size is expected to grow from USD 7.0 billion in 2019 to USD 11.4 billion by 2024, at a CAGR of 10.2% during the forecast period. Key factors driving the PIM market include the growing need to gain real-time visibility into data to reduce Time to Market (TTM) and growing need for eliminating data inconsistencies across multiple data silos.Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=661489Browse 114 market data Tables and 26 Figures spread through 162 Pages and in-depth TOC on "Product Information Management Market - Global Forecast to 2024"Large enterprises segment to hold a larger market size during the forecast periodThe adoption of PIM solutions is high among large enterprises, due to distributed systems, extensive product portfolio, and economies of scale. Data inconsistencies and poor data syndication may lead to the loss of customers. These factors are responsible for the high adoption of PIM solutions among large enterprises.Media and entertainment industry vertical to grow at the highest CAGR during the forecast periodThe growing need for high-performance technologies to improve synchronization and publication of information about product attributes, such as media clips, sound recording, images, and text files, is responsible for the highest CAGR of the media and entertainment segment. With this, many companies in North America are increasingly adopting PIM solutions to achieve better collection, cleansing, and enrichment of product content for quickly informing customers and suppliers about new products and product changes. The study includes an in-depth competitive analysis of the key players in the PIM market, along with their company profiles, recent developments, and key market strategies.About MarketsandMarkets™MarketsandMarkets™ provides quantified B2B research on 30,000 high growth niche opportunities/threats which will impact 70% to 80% of worldwide companies’ revenues. 0 Edward E . Breen 2021-10-30 According to IMARC Group’s latest report, titled “Product Information Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the global product information management (PIM) market reached a value of US$ 7.7 Billion in 2020. It comprises the handling of data, content, and other materials required for the selling and marketing of products. Product information management is employed in e-commerce organizations to maintain product catalogs with consistent and accurate information. PIM can be combined with catalog management, business process management (BPM), data quality, etc., to identify and sort complex data and then forward it to the required distribution channels. As a result, PIM finds various applications across numerous industry verticals, including retail, manufacturing, healthcare, information technology (IT), telecom, etc.Request for a PDF sample of this report: https://www.imarcgroup.com/product-information-management-market/requestsampleThe increasing digitalization and the growing adoption of centralized data management tools across several industries are primarily driving the global product information management market. Moreover, the rising popularity of e-commerce platforms is further propelling the market growth, since several online sales channels are utilizing PIM systems to enhance the consumer experience and provide efficient onboarding assistance to maintain high customer ratings. 0 Manya Gauutam 2022-12-31 COVID-19 Impact Analysis on Product Information Management Market Report offers a complete picture of industry trends and factors along with quantitative information dependent on historical data and from various sources. The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Product Information Management include SAP, IBM, Oracle, Informatica, Pimcore, Akeneo, Winshuttle, Inriver, Salsify, Stibo Systems, Aprimo, Contentserv, Riversand, Mobius, Perfion, Pimcore, Profisee, Vinculum, Censhare, Pimworks, Vimedici, Truecommerce, Magnitude Software, Plytix, and Syndigo. Get more information on "Global Product Information Management Research Report" by requesting FREE Sample Copy at https://www. Table Of ContentPrefaceExecutive SummaryMining Automation – Industry AnalysisValue Chain AnalysisImpact Analysis Of Covid-19 OutbreakGlobal Product Information Management Analysis By Enterprise SizeGlobal Product Information Management Analysis By End-User IndustryGlobal Product Information Management Analysis By RegionGlobal Product Information Management Analysis By GeographyCompetitive Landscape Of The Product Information Management CompaniesCompany Profiles Of Product Information Management IndustryPurchase Complete Global Product Information Management Research Report at https://www. 0 Joseph Finch 2023-01-19 The global product information management (PIM) market reached a value of US$ 10. Additionally, the integration of artificial intelligence (AI) and machine learning (ML) with PIM systems is expected to fuel the product information management market in the coming years. Competitive Landscape with Key Players:The competitive landscape of the market has been analyzed in the product information management market report, along with the detailed profiles of the major players operating in the industry. Key Market Segmentation:The report has categorized the market based on deployment type, component type, operating system, organization size and vertical. Key highlights of the report: Market Performance (2016-2021)Market Outlook (2022-2027)Market TrendsMarket Drivers and Success FactorsImpact of COVID-19Value Chain AnalysisComprehensive mapping of the competitive landscapeIf you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization. 0 Health And Safety Policy 2025-05-24 In the quest to establish a solid create health and safety policy, risk management strategies serve as the cornerstone. Furthermore, leveraging technology, such as safety management software, can streamline the process, ensuring comprehensive risk management. Key components of a health and safety policy include clear objectives, roles and responsibilities, and procedures for reporting and investigating incidents. The policy should also emphasize the importance of employee involvement in safety initiatives, fostering a collaborative approach to workplace safety. To maintain the effectiveness of the health and safety policy, organizations should conduct regular reviews and updates. 0 Jamie C 2018-12-14 Outsource regular or non core business processes to service providers who are specialized in specific fields, this will increase your profits and save time. 0
Salsify Frequently Asked Questions (FAQ)
When was Salsify founded?
Salsify was founded in 2012.
Where is Salsify's headquarters?
Salsify's headquarters is located at 101 Federal Street, Boston.
What is Salsify's latest funding round?
Salsify's latest funding round is Secondary Market.
How much did Salsify raise?
Salsify raised a total of $452.6M.
Who are the investors of Salsify?
Investors of Salsify include CrossWork, Neuberger Berman, Permira, Cap Table Coalition, TPG and 10 more.
Who are Salsify's competitors?
Competitors of Salsify include Makersite, Pimberly, Lily AI, Atrify, Neurologik and 7 more.
What products does Salsify offer?
Salsify's products include SupplierXM.
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Compare Salsify to Competitors

Akeneo focuses on product information management. It offers a cloud-based solution that normalizes, enriches, and categorizes product data, aiming to enhance product experiences and drive customer conversion, primarily serving the e-commerce industry, with a particular emphasis on brands, manufacturers, distributors, and retailers. The company was founded in 2013 and is based in Nantes, France.

Productsup operates as a product-to-consumer (P2C) platform specializing in e-commerce and digital marketing. The company offers a suite of products that manage and optimize product content for brands, retailers, and marketplaces, ensuring it is tailored for every channel and target audience. Its services include feed management, data syndication, and performance analytics to facilitate effective product content journeys and enhance e-commerce operations. It was founded in 2010 and is based in Berlin, Germany.

Sales Layer provides product information management (PIM) solutions within the B2B sector. The company offers a platform for centralizing, managing, and syndicating product information across various distribution channels, ensuring data consistency and real-time updates. Sales Layer's services cater primarily to B2B companies seeking to optimize their product management processes and enhance their multichannel marketing strategies. It was founded in 2013 and is based in Valencia, Spain.

Inriver is a company that specializes in Product Information Management (PIM) software, operating within the technology and digital commerce sectors. Their offerings include a platform for managing product data and facilitating omnichannel distribution, while ensuring compliance with sustainability standards. The company serves B2B and B2C enterprises. It was founded in 2007 and is based in Malmo, Sweden.

Pimcore is a company that provides data and experience management solutions within the software industry. Its main offerings include a platform for managing and distributing digital products and master data and facilitating customer experiences across various channels. Pimcore's solutions serve industries such as manufacturing, retail, wholesale distribution, technology, food & beverage, and travel and hospitality. It was founded in 2013 and is based in Salzburg, Austria.

Digital Wave Technology specializes in artificial intelligence (AI) powered omnichannel platforms for the retail and consumer goods sectors. The company offers solutions including product experience management, product information management, digital asset management, and master data management. It was founded in 2021 and is based in Ponte Vedra Beach, Florida.
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