Movable Ink
Founded Year
2010Stage
Acq - Fin | AliveTotal Raised
$97.56MRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-46 points in the past 30 days
About Movable Ink
Movable Ink provides marketing solutions within the digital marketing sector. The company offers tools that personalize content across various customer touchpoints, such as email, mobile, and web. Movable Ink serves sectors such as retail, financial services, media organizations, and travel and hospitality. It was founded in 2010 and is based in New York, New York.
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Movable Ink's Products & Differentiators
Email Content Personalization
Movable Ink maximizes email engagement and conversions by automating email content personalization with product capabilities like: Automatically generating 1:1 content. Personalized content is automatically created - images are assembled uniquely for each recipient, by calling data when the content is rendered. Access to and decisioning on any data. Marketers can access any data (zero/first/third-party, behavioral, and contextual) and use it to individualize content instead of creating and managing segments or lists. Enabling the ability to easily use personalized, automated content across digital channels AND campaigns. Content and logic for a dynamic content module can be created once, and then be re-used in future campaigns. Existing tools can be used for deployment through Movable Ink’s integration capabilities.
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Research containing Movable Ink
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Movable Ink in 1 CB Insights research brief, most recently on Aug 14, 2023.
Aug 14, 2023
The cookieless targeting market mapExpert Collections containing Movable Ink
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Movable Ink Patents
Movable Ink has filed 3 patents.
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
6/19/2018 | 6/30/2020 | Knowledge representation, Windows email clients, Email clients, MacOS email clients, Email | Grant |
Application Date | 6/19/2018 |
|---|---|
Grant Date | 6/30/2020 |
Title | |
Related Topics | Knowledge representation, Windows email clients, Email clients, MacOS email clients, Email |
Status | Grant |
Latest Movable Ink News
Jun 29, 2025
Movable Ink, an AI-based personalized content platform, announced it has signed a definitive agreement to be acquired by STG, a private equity firm focused on software-enabled tech services companies. Since its founding, Movable Ink has redefined what’s possible in marketing, utilizing the power of automation and AI to personalize customer experiences at scale across every customer touchpoint. STG’s investment comes on the heels of Movable Ink winning over 100 new enterprise customers in the last year across its products, Studio and Da Vinci, an AI orchestration engine, and the recent debut of its Autonomous Marketing capabilities, announced at the company’s annual Think Summit conference. Vivek Sharma will remain as Chief Executive Officer, alongside the rest of the leadership team. Advisors: Goldman Sachs is acting as the exclusive financial advisor to Movable Ink. Cooley is acting as Movable Ink’s legal advisor. Paul Hastings is acting as the legal advisor to STG. Jamieson Corporate Finance is acting as advisor to the Movable Ink management team. No other terms of the agreement were disclosed. KEY QUOTES: “Movable Ink’s mission has always been about empowering marketers and brands to deliver the personalized experiences customers expect and at the scale modern business demands. With the power of AI, Autonomous Marketing takes that a step further, redefining how marketers work and unlocking new levels of performance, deeper insights, and greater financial impact. We’re excited to partner with STG to bring our shared vision for the next-generation marketing platform to market.” Vivek Sharma, CEO & Co-Founder of Movable Ink “We are thrilled to begin our partnership with Movable Ink. Not only do they have an excellent history as an innovation pioneer in real-time experiences, but they are again steering the way with industry-leading AI and automation in their Da Vinci solution with real-world impact at major brands. And most importantly to us, they are an organization and leadership team that is mission-driven about ensuring consistent customer success. They have an incredible track record of driving impact with highly successful relationships with hundreds of the world’s largest and most innovative marketers over long periods of time, and they have succeeded as their customers have succeeded. As the world increasingly shifts towards more personalization with more AI content, we believe this combination of superior technical innovation and customer-centricity will serve them well, and we are excited to partner with them on the road ahead.” J.T. Treadwell, Managing Director at STG
Movable Ink Frequently Asked Questions (FAQ)
When was Movable Ink founded?
Movable Ink was founded in 2010.
Where is Movable Ink's headquarters?
Movable Ink's headquarters is located at 841 Broadway, New York.
What is Movable Ink's latest funding round?
Movable Ink's latest funding round is Acq - Fin.
How much did Movable Ink raise?
Movable Ink raised a total of $97.56M.
Who are the investors of Movable Ink?
Investors of Movable Ink include STG, Contour Venture Partners, Intel Capital, Silver Lake, Wilson Sonsini Goodrich & Rosati and 24 more.
Who are Movable Ink's competitors?
Competitors of Movable Ink include Klaviyo, Iterable, Dynamic Yield, Maestra, Braze and 7 more.
What products does Movable Ink offer?
Movable Ink's products include Email Content Personalization and 2 more.
Who are Movable Ink's customers?
Customers of Movable Ink include Under Armour, Ulta Beauty and Lenovo.
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