Huolala
Founded Year
2013Stage
Series F | AliveTotal Raised
$2.475BValuation
$0000Last Raised
$1.5B | 4 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-32 points in the past 30 days
About Huolala
Huolala is an internet logistics platform. It provides same-city and cross-city freight transportation, enterprise logistics services, less-than-truckload (LTL) transportation, car rental and after-sales services, and more. It was formerly known as EasyVan. The company was founded in 2013 and is based in Guangzhou, China.
Loading...
ESPs containing Huolala
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The ultrafast delivery market specializes in deliveery goods to consumers within a very short time frame (in as fast as 10-15 minutes) by sourcing orders from company-owned warehouses. Ultrafast delivery providers often use AI inventory monitoring and small “dark stores” — non-customer facing outlets functioning as fulfillment centers — scattered throughout a region to serve customers faster and p…
Huolala named as Challenger among 10 other companies, including Instacart, DoorDash, and Gopuff.
Loading...
Research containing Huolala
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Huolala in 1 CB Insights research brief, most recently on Nov 3, 2022.
Expert Collections containing Huolala
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Huolala is included in 6 Expert Collections, including Supply Chain & Logistics Tech.
Supply Chain & Logistics Tech
6,580 items
Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).
Unicorns- Billion Dollar Startups
1,276 items
Grocery Retail Tech
648 items
Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.
On-Demand
1,244 items
Retail Tech 100
100 items
The most promising B2B tech startups transforming the retail industry.
Tech IPO Pipeline
257 items
The tech companies we think could hit the public markets next, according to CB Insights data.
Latest Huolala News
Jun 26, 2025
货拉拉跨城业务配齐全车型：向更长的里程扩张 如今，数字货运平台这个看似形成“同城货拉拉、跨城运满满”格局的市场，正在迎来新的重构，在极致内卷的环境下，各个赛道似乎都难维持稳定的格局，巨头纷纷探索“新赛道”，边界渗透，在新的商业环境下变成可能。 在2020年之前，数字货运平台经过资本的洗礼，进入寡头时代。同城市场主要玩家剩下货拉拉、快狗打车，跨城市场剩下满帮、福佑卡车、路歌等，大家相继在资本市场冲击“第一股”，头部玩家进入“舒适区”。 互联网赢家通吃的逻辑，意味着这种平静不会持续太久，边界渗透的种子正在破土而出。 然而，各个玩家感受到的市场温度截然不同。巨头之间市场渗透的暗流开始涌动。 就在这个过程中，货量下滑、运力激增，市场供需开始出现微妙的变化，使得司机需要更多选择权。 货拉拉大车业务，便是在这样的演变中，看到格局重塑的机遇。 这一年，在珠三角、长三角等经济带，不少物流人发现路上开始跑着带货拉拉车贴的9.6米型货车，车身上的slogan为“要找大货车，还找货拉拉”，货拉拉率先出圈。 彼时，同城货运平台市场份额差距快速拉开，相对而言，追赶者是可以按图索骥的，但对于领军者而言，更多的是迷茫。货拉拉的业务延展，面临诸多可能性：从快车到拼车，从临时用车到计划用车，从同城到跨城等。 其中，跨城大车，在业务增速上率先跑明了一个方向。 半年后，大车业务连开四城，货拉拉看到了这一业务的可复制性，2018年底大车业务部成立。 显然，货拉拉低估了市场的复杂性。 自此，货拉拉大车业务的发展经历了“自然生长——项目组运营——单独业务线”的迭代。 货拉拉跨城业务“纠偏” 从其中的关键词可以看到，其核心在解决两个问题：价格与覆盖。 找到适配的方法论，核心是对调车场景与痛点的深入分析，从而找到货主与司机的敏感点。具体来看： 从2020年起，货拉拉通过用户调研、痛点归因、市场对标等动作，开始了对跨城大车业务的纠偏。 其中，计价模式是同城与跨城大车最明显的差异，也是跨界玩家复制成功的必经之路。货拉拉跨城大车一开始就是标准的里程定价，用打通交易闭环计费方式做跨城，这显然与非标化的运营场景相悖。 因此，货拉拉大车的“纠偏”便是从计价模式开始，计价模式经历了三版迭代：从里程计价，到线路计价，再到一口价。目前，货拉拉采用的一口价，强调事前议定总成本的确定性，能有效解决了大车场景下的费用模糊问题，提升交易透明度和用户体验。 除了计价模式之外，货拉拉“纠偏”的另外一个动作就是：生态治理。 在司机侧，跨城市场存在大量的信息部、黄牛，这些供给运力高频地违反平台规则，造成了较高的取消率，意识到用户纠纷成为制约增长的关键因素后，货拉拉开始清理破坏规则的信息部，打造公平有序的长途货运生态。 另外，在司机侧的运营策略上，将以往的1000元的保证金政策，降低至500元；同时，降低抽佣比例，如大车订单的整体抽佣上限在40元到70元区间，通过合理的抽佣政策，提高司机收入，吸引更多司机加入平台，增加运力供给。 计价模式的迭代和平台生态的治理，打开了货拉拉跨城大车的增长飞轮。完成“纠偏”后的跨城大车业务，在2020年-2024年，持续实现车型、订单、城市覆盖的三增长。 从5.2米到17.5米 跨城大车，成为货拉拉继同城之后，GTV贡献最大的一条业务线。 在货主的高频交易中，货拉拉大车业务正在渗透到长途。深圳鑫马通运物流的赖老板，从2013年进入物流行业，主要服务于珠三角工厂之间的调拨运输，高峰时期，仅一个工厂客户的用车量就超300车/月。“我们货运大多数通过平台调车，货拉拉可以集中开票，方便物流公司进行业务管理，也能为物流用户降本增效。”赖老板说。 货拉拉大车业务发展至今，已形成了自己的优势区间——0-200km运距。传统跨城大车的业务模式下，找到订单后上门提货的时效往往以数小时计，货拉拉跨城大车则将平台司机产品化，提供时效、服务、成本产品，尤其在时效上，能够让货主体验到分钟级别服务——1分钟接单，30分钟到达，这让货拉拉大车在200km运距场景中占据较大优势，如今“货拉拉大车来车快”已成货主普遍共识。 经过这些年的发展，货拉拉吸纳了一批更倾向于跑中短途的大车司机。58岁的司机师傅朱松源，是最早拥抱平台的一批大车司机，他最初驾驶的是5.2米的货车，他以优质的服务获得了大量货主的收藏，运距也越跑越远，被货主称为苏锡常物流圈的货运能手。 “货拉拉平台上货主联系方式全、结款及时、订单时效快。”这是朱松源最直观的感受，如今收藏他的货主的中短途大车订单还在增加，今年，朱松源更是将原来的5.2米货车升级到了6.8米平板货车，做中短途倒短，实现增收。 在200公里以上的长运距订单增速上， 货拉拉大货车也开始调整司机运营方式，对司机降保证金，降低门槛，降低抽佣，希望吸引到更多长运距偏好的大车司机，从而形成“货主降本——司机增收——订单加密”的良性循环。 “在车型上，从跑腿、面包车，再到17.5米大车，货拉拉已覆盖了24种车型；在叫车方式上，从快车、议价用车到顺路车；在运输公里数上，从50公里以内到200公里，再到2000公里以上的运距，货拉拉覆盖同城，跨城，跨省货运，我们希望能给用户提供全方位的服务，用一个App解决同城跨城的货运需求。”货拉拉联合创始人谭稳宝说。 过去三年，货拉拉大车月活司机数量增长了60%；年度闭环货运GTV超过70亿元，这也是货拉拉大车业务发展成果的体现。
Huolala Frequently Asked Questions (FAQ)
When was Huolala founded?
Huolala was founded in 2013.
Where is Huolala's headquarters?
Huolala's headquarters is located at Room 344, R&F Yingfeng Building, No. 2 Huaqiang Road, Zhujiang New Town, Tianhe District, Guangzhou.
What is Huolala's latest funding round?
Huolala's latest funding round is Series F.
How much did Huolala raise?
Huolala raised a total of $2.475B.
Who are the investors of Huolala?
Investors of Huolala include Hillhouse Capital Management, Shunwei Capital, HongShan, MindWorks Capital, Xiang He Capital and 12 more.
Who are Huolala's competitors?
Competitors of Huolala include Shadowfax, Roadie, Ninja Van, Glovo, LetsTransport and 7 more.
Loading...
Compare Huolala to Competitors
Ninja Van is a tech-enabled logistics company that specializes in e-commerce express logistics. The company offers a suite of solutions for parcel delivery, including digital and full-funnel marketing services to enhance shippers' sales. Ninja Van's network extends to various sectors, including e-commerce and business-to-business inventory restocking. It was founded in 2014 and is based in Singapore.
AAI Worldwide Logistics is a logistics service provider that offers freight forwarding and logistics services. The company provides international and domestic air and ocean freight services, as well as warehousing, distribution, and project cargo handling. AAI serves businesses by moving goods within the Philippines and to international destinations. It is based in Philippines.
aCommerce operates as an e-commerce enabler in Southeast Asia, providing various e-commerce solutions. The company offers services including online store operations, brand management, e-commerce marketing, fulfillment, customer service, and consultation. aCommerce serves the e-commerce industry, providing tools and services to improve online business performance and customer experience. It was founded in 2013 and is based in Bangkok, Thailand.
Glovo provides delivery services across various sectors. The company offers a platform for users to order food, groceries, and other items from local businesses and have them delivered. It serves the electronic commerce industry with a focus on food delivery and retail items. The company was founded in 2015 and is based in Barcelona, Spain. In December 2021, Delivery Hero acquired a majority stake in Glovo values the company at $2.6B.
Shadowfax offers ecommerce, Direct-to-Consumer (D2C), hyperlocal, and quick commerce delivery services. The company provides standard, same day, and next day delivery, as well as on-demand pickup and drop-off services for various sectors. Shadowfax serves ecommerce businesses, small and medium enterprises, and individuals requiring courier services. It was founded in 2015 and is based in Bengaluru, India.
GOGOX is a logistics and transportation platform that provides van and truck hiring services. The company offers delivery options for documents and small items, as well as transportation for larger goods. GOGOX also provides logistics solutions for SMEs and enterprises, catering to various business needs. GOGOX was formerly known as GogoVan. It was founded in 2013 and is based in Hong Kong.
Loading...