Color
Founded Year
2014Stage
Series E | AliveTotal Raised
$496.04MValuation
$0000Last Raised
$100M | 4 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-26 points in the past 30 days
About Color
Color specializes in genetic testing and health services. It focuses on early detection and management of cancer and hereditary diseases. The company offers genetic screenings to assess the risk for hereditary cancer and heart conditions, as well as services to understand medication responses, aiming to facilitate preventative health measures and personalized care plans. Color primarily serves employers, health plans, unions, and clinicians, providing them with tools to manage the health of their populations. Color was formerly known as Color Global. It was founded in 2014 and is based in Burlingame, California.
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ESPs containing Color
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The D2C genetic tests market enables consumers to purchase genetic testing services without requiring a healthcare provider. These tests promise personalized insights into genetic health risks, ancestry, and inherited traits. Vendors aim to address concerns around accuracy, privacy, and ethics while offering value in improving population health outcomes. Testing is made convenient through at-home …
Color named as Leader among 9 other companies, including Ancestry, Natera, and Personalis.
Color's Products & Differentiators
Behavioral Health
Color’s behavioral health offering is designed to bring high-quality care to more people, where they are, when they need it. Our platform supports public health departments and school districts to reach, screen, and connect more people to care, faster. Including billing management, Medicaid enrollment, and other billing support. We embed in communities we serve, supporting canvassing and awareness-building through schools, libraries and more. We provide frontline staff training and support, including support hotlines. We can help onboard counselors and clinicians in your community or system, improving efficiency from existing teams and access. Real-time reporting on utilization, outcomes, and risks to ensure the right kind of care is reaching your community. HIPAA-compliant platform Color takes security and privacy seriously.
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Research containing Color
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Color in 3 CB Insights research briefs, most recently on Aug 9, 2023.
Expert Collections containing Color
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Color is included in 5 Expert Collections, including Unicorns- Billion Dollar Startups.
Unicorns- Billion Dollar Startups
1,277 items
Conference Exhibitors
5,501 items
HLTH is a healthcare event bringing together startups and large companies from pharma, health insurance, business intelligence, and more to discuss the shifting landscape of healthcare
Digital Health 50
150 items
The most promising digital health startups transforming the healthcare industry
Digital Health
11,398 items
The digital health collection includes vendors developing software, platforms, sensor & robotic hardware, health data infrastructure, and tech-enabled services in healthcare. The list excludes pureplay pharma/biopharma, sequencing instruments, gene editing, and assistive tech.
Oncology Tech
463 items
This collection includes companies applying technology to cancer care, diagnosis, and treatment. Examples include vendors offering cancer detection and diagnosis, oncology clinical decision support, real-world data, and AI oncology drug discovery.
Color Patents
Color has filed 40 patents.
The 3 most popular patent topics include:
- blindness
- data management
- diseases of the eye and adnexa
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
9/26/2023 | 9/24/2024 | Genetics, Molecular biology, Data management, Network protocols, Biotechnology | Grant |
Application Date | 9/26/2023 |
|---|---|
Grant Date | 9/24/2024 |
Title | |
Related Topics | Genetics, Molecular biology, Data management, Network protocols, Biotechnology |
Status | Grant |
Latest Color News
Jun 20, 2025
The Business Research Company's Latest Report Explores Market Driver, Trends, Regional Insights - Market Sizing & Forecasts Through 2034” — The Business Research Company LONDON, GREATER LONDON, UNITED KINGDOM, June 20, 2025 / EINPresswire.com / -- It's been observed that the wellness genomics market has seen quite a spike in its growth rate in recent years. The market is expected to grow from $4.99 billion in 2024 to $5.68 billion in 2025, with a compound annual growth rate CAGR of 13.8%. Factors such as an increase in chronic disease prevalence, growing consumer health awareness, rising demand for personalized health, focuses on preventive healthcare, and growing direct-to-consumer genomics, have significantly attributed to this growth in the preceding period. What Is The Projected Future Growth Of The Wellness Genomics Market Size? The next few years are anticipated to yield even more rapid growth for the wellness genomics market. By 2029, it is projected to have a market value of $9.46 billion, driven by a CAGR of 13.6%. This forthcoming growth can be attributed to several reasons, including the increasing affordability of genetic testing, more investments in healthcare, growing interest in personalized nutrition, rising disposable incomes, a growing geriatric population, and a rising demand for personalized health and wellness. Get Your Free Sample Market Report: https://www.thebusinessresearchcompany.com/sample.aspx?id=24430&type=smp What Are The Key Drivers Propelling The Growth Of The Wellness Genomics Market? A major driving force for the growth of the wellness genomics market is the increasing demand for personalized medicine. This medical approach tailors treatment and care to an individual's unique genetic makeup, lifestyle, and health conditions for more precise and effective outcomes. The ability of wellness genomics to reveal unique genetic insights that tailor lifestyle and preventive health strategies to each individual's unique biological makeup makes it an important facilitator of personalized medicine. What Key Player Strategies Are Driving The Wellness Genomics Market? Major companies operating in the wellness genomics market include Danaher Corporation, Eurofins Scientific SE, BGI Group, Agilent Technologies Inc., Bio-Rad Laboratories Inc., 23andMe Holding Co., Color Health Inc., Variantyx Inc., Segterra Inc., Dante Labs Inc., among others. They have been pivotal in shaping the market dynamics. Order Your Report Now For A Swift Delivery: https://www.thebusinessresearchcompany.com/report/wellness-genomics-global-market-report What Are The Emerging Trends In The Wellness Genomics Market? Many of these firms are focusing on developing innovative solutions, such as personalized genomics platforms, to provide tailored health insights and lifestyle recommendations based on an individual's genetic profile. This is an emerging trend that's set to significantly influence the market dynamics going forward. How Is The Wellness Genomics Market Segmented Peering deep into the report, the wellness genomics market is segmented by Type Predictive Testing, Consumer Genomics, Other Types; by Setting Type Direct-To Consumer DTC, Professional; and by Application Breast And Ovarian Cancer Screening, Diabetic Screening And Monitoring, and others. Other types include Epigenetic Testing, Microbiome And Gut Health Genomics, and Pharmacogenomics For Lifestyle Drugs. What Are The Regional Insights In The Wellness Genomics Market? In terms of regional analysis, North America held the largest share in the wellness genomics market in 2024. However, Asia-Pacific is expected to be the fastest-growing region in the forecast period. Browse through more similar reports by The Business Research Company Genomics Global Market Report 2025 https://www.thebusinessresearchcompany.com/report/genomics-global-market-report Pharmacogenomics Global Market Report 2025 https://www.thebusinessresearchcompany.com/report/pharmacogenomics-global-market-report Genomics In Cancer Care Global Market Report 2025 https://www.thebusinessresearchcompany.com/report/genomics-in-cancer-care-global-market-report The Business Research Company, with over 15000+ reports from 27 industries covering 60+ geographies, is a trusted name for providing comprehensive, data-rich research and insights. The company prides itself on its 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders. TBRCS is all set to provide you with the information you need to stay ahead in the game. Contact us at: The Business Research Company: https://www.thebusinessresearchcompany.com/ Americas +1 3156230293 Asia +44 2071930708 Europe +44 2071930708 Email us at info@tbrc.info Follow us on: LinkedIn: https://in.linkedin.com/company/the-business-research-company YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model Oliver Guirdham The Business Research Company info@tbrc.info Visit us on social media: LinkedIn Facebook X Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
Color Frequently Asked Questions (FAQ)
When was Color founded?
Color was founded in 2014.
Where is Color's headquarters?
Color's headquarters is located at 831 Mitten Road, Burlingame.
What is Color's latest funding round?
Color's latest funding round is Series E.
How much did Color raise?
Color raised a total of $496.04M.
Who are the investors of Color?
Investors of Color include General Catalyst, Viking Global Investors, Emerson Collective, T. Rowe Price, Kindred Ventures and 24 more.
Who are Color's competitors?
Competitors of Color include 23andMe, Verily, LetsGetChecked, Human Longevity, Molecular You and 7 more.
What products does Color offer?
Color's products include Behavioral Health and 4 more.
Who are Color's customers?
Customers of Color include CDPH, MADPH, CDC and NIH.
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Compare Color to Competitors
Yemaachi conducts research in the healthcare sector. The company develops a cancer bio-database and conducts clinical genomic research to contribute to the field of cancer drugs. It serves the healthcare and pharmaceutical industries with an emphasis on precision oncology. The company was founded in 2020 and is based in Accra, Ghana.
OmeCare provides physicians and their patients with genetic information to improve or maintain health and wellness. The company's mobile health applications merge artificial intelligence and deep learning with personal genetic information that provides personalized health and wellness guidance.
Everly Health provides disease prevention, diagnosis, and treatment services primarily through at-home testing solutions. The company serves individual consumers and enterprise clients by offering testing and remote care. Everly Health was formerly known as Everly Well. It was founded in 2015 and is based in Austin, Texas.
Ancestry operates within the genealogy and genetic testing sectors, offering a platform for individuals to discover and share their family history through a collection of online family history records and deoxyribonucleic acid (DNA) testing services. Ancestry serves individuals seeking to understand their genealogy and connect with their ancestry. It was founded in 1983 and is based in San Francisco, California.
Bamboo Health operates within the healthcare industry, focusing on improving behavioral and physical health outcomes. The company provides services that connect patients to behavioral healthcare, manage care transitions, and offer notifications and analytics to healthcare providers. Bamboo Health serves hospitals, health systems, health plans, state governments, and various healthcare providers. It was founded in 2013 and is based in Louisville, Kentucky. Bamboo Health operates as a subsidiary of Appriss Retail.
Helix focuses on integrating genomics into healthcare, medical research, diagnosis, treatment, and prevention within the health systems, public health, and life sciences sectors. The company provides access to genomic data for health systems, life sciences companies, and public health organizations. It was founded in 2015 and is based in San Mateo, California.
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